Research Surveys

The growing competition leaves the customer with an array of options to choose for every service/product. From our 1.2 mn strong respondent base we pick the ones who are your T.G. for this research. We map their expectations to give you a microscopic view of their taste, habits, and decision-driving factors. The insights analysis drawn from this research ensures you live up to customer expectations always.

Predictive analytics to enable smarter decisions. Real time insights on mobile/web platforms.

Maximum surveys filled on the spot by auditors on their mobile apps

Real time and detailed tracking of numbers of surveys scheduled, completed etc. along with respondent details, location details and respective surveys filled.

1.2 Mn App-Enabled respondents, Passionate customers who provide unbiased feedback towards products and services they experience.

All surveyors trained through Audio-Visuals regarding the project, specific scenarios for the survey on mobile and web platforms.

All surveyors provide geo coordinates for survey authenticity. Option available on mobile app for geo check-in and check-out once one enters the place and leaves it.

Use Cases

SOP Designing/SOP Re-engineering

Brand Perception

New Product Launch

  • Surveys done to understand how exactly a customer journey (ideal) should be like in a store - what changes could be made in the current standards procedures based on industry standards to improve the customer experience
  • Understanding consumer likeability/affinity/loayalty towards a specific brand/product category etc.
  • Study done to understand the consumer perception and sale pre and post the launch of a new product in the market

Brand Loyalty

  • Measuring the loyalty of customers towards your's or competitor's brand along with gathering reasons for the same

Case Studies

Expectations and aspirations of a customer from a premium brand were identified to build brand loyalty

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Identified most preferred Home shopping companies basis CAPI/CATI of targeted consumers

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Reduced training budget and re-designed SOPs based on Attribute Analysis and CXM

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Dug out insights on; Intent to Purchase, Premium Perception, Willingness to Buy, Expected Price Point, Recommendation Rate etc.

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